Missed It By That Much!

Staying positive is a big deal to me.  So I try to catch people doing things right when it comes to customer service instead of looking for people doing things wrong.  The exception is when we can learn from a less than great customer service experience in order to win next time. 

Just last week, I was considering hiring a broker to help me purchase a vehicle.  He was out of state, so we had to interview each other by phone.  It should be mentioned that at no fault of his own, he was already at a disadvantage since most decisions are made based on non verbal communication.  So you might say I was paying extra attention to his expressions, responses, etc.  The purchase was a big deal to me, so I wanted to hire someone who understood that.  But as much as I needed his help, I chose not to hire him.  He lacked enthusiasm.  He just wasn’t interested enough.  And then there was one or two sort of sarcastic tones when I explained what I was looking for.  I think it shocked him when he didn’t get the sale.  He obviously knew his business well.  Yet, I’ve had so many great customer experiences lately that I just chose not to settle for any less.  Why work with someone who doesn’t value customer experience as much as I do right? 

Back to being positive…it was a good reminder to me that being an average sales person is never going to get great results.  The only way to rise to the level of the elite, the really wealthy, and the sought after is to always have your A game ready.  Sometimes it’s the slightest difference in how you perform that determines coming in first place or second…and in sales, second place is last place. 

1 Response to “Missed It By That Much!”


  1. 1 The Figurehead August 22, 2008 at 1:32 pm

    Inspiring. Thanks Jack. I love the pic of Phelps winning by “that much”.

    Go to my personal blog and check out the pic of Bolt winning by “that much”….in a different way.

    Both are studs and both offer great lessons. Be studly.


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